Your lifecycle rules were smart
six months ago.

Segment trees someone hand-coded a year ago don't know your product changed. Bandit continuously relearns what actually drives activation and retention — no rule tree to maintain.

No manual segments
AI message generation
Whole-lifecycle optimization
Live ExperimentAuto-optimizing
0h elapsed
Variant A
2.1% CVR32%
Variant B
2.8% CVR37%
Variant C
1.9% CVR31%

Traffic automatically shifts to the best-performing variant. No manual intervention needed.

Find what converts. Without rule trees.

Most teams are stuck guessing — or maintaining segments and rules that rotted six months ago. Bandit lets the math figure it out.

Static rules
Traffic Allocation
Mobile rule
US rule
Default
Static rules, written once, rotting since
  • Segments and rules someone hand-coded once
  • Doesn't learn — keeps serving what was best a year ago
  • You still don't know what actually converts
Bandit
Traffic Allocation
50% winner
50% explore
Math that converges, in real time
  • Real bandit algorithms converge on what works
  • AI generates new variants when results plateau
  • Joint funnel optimization — the whole chain learns together

Never run out of messages

When engagement plateaus on your welcome sequence or push copy, Bandit's AI reads the response data and writes new subject lines, nudges, and offers from scratch. No more staring at a blank doc for the fourth onboarding email this quarter.

Eight generation strategies, all grounded in what your users actually respond to — not a copywriter's best guess.

Emotional appeal
Tap into user feelings and desires
Urgency
Create time-sensitive motivation
Social proof
Leverage what others are doing
Value proposition
Highlight unique benefits clearly
CTA optimization
Test button text and placement
Personalization
Tailor to user context
Benefit-focused
Lead with outcomes, not features
Problem-solving
Address pain points directly

How Bandit stacks up

Most teams trying to optimize a funnel pick one of these four paths. Bandit is the only one that actually learns.

Capability
Bandit
Rule-based personalization
Roll-your-own
Doing nothing
Adaptive allocation
Built-in
Manual segments
Build it
Generates new variants
AI on plateau
Eng + design
Joint funnel optimization
Built-in
Per-step rules
Build it
Time to first decision
Minutes
Weeks of setup
Months
—
Pricing
Usage-based, self-serve
$50K+ enterprise
Engineering cost
Lost revenue

One lifecycle. One optimization problem.

Bandit treats your onboarding-to-retention lifecycle as one system. A subject line test at day zero informs the math at day thirty — so it converges on what keeps users around, not just what gets one email opened.

1
Welcome email
Subject line
34.2%
Optimizing
2
Activation nudge
Push copy
18.6%
Optimizing
3
Upsell offer
Offer framing
6.3%
Optimizing

Retire the rule tree.

Drop in the SDK, wire your lifecycle rewards, let the math run. Free tier available, no engineering lift required.

Bandit for Lifecycle Marketers — Retire the rule tree — Bandit