Simple, transparent pricing

Pay for traffic, not seats.

Every plan includes unlimited team members and all bandit algorithms. Start free, scale when you need more events.

Starter

forever

Free forever to validate your first experiments.

Includes

10,000 events / month
2 active experiments
Unlimited team members
All bandit algorithms included
Real-time assignment (sub-100ms)
SDK & API access
Community support

No credit card required

Start Free

Pro

$49$39

per month, billed yearly

For growing teams running real optimization.

Includes

Everything in Starter, plus:

500,000 events / month
25 active experiments
Funnels & composite experiments
Advanced analytics & confidence intervals
Custom subdomain
AI add-on: 25 generations / $29/mo
Email & chat support

Event overage: $0.10 / 1K

Start 14-day Trial

Scale

$199$159

per month, billed yearly

High-volume traffic running serious experimentation.

Includes

Everything in Pro, plus:

5,000,000 events / month
100 active experiments
25 AI generations / month included
$1.50 per additional AI generation
Custom domain mapping
Priority support

Event overage: $0.06 / 1K

Start 14-day Trial

Enterprise

Custom

tailored to your scale

Negotiated scale with the compliance bar your security team needs.

Includes

Everything in Scale, plus:

Unlimited events
Uncapped active experiments
$1 per AI generation
SSO / SAML authentication
SOC 2 compliance & audit logs
99.99% SLA guarantee

Custom volume pricing & dedicated support

Contact Sales

Compare every plan

All capabilities, side-by-side.

Feature	Starter	Pro	Scale	Enterprise
Usage & limits
Events / month	10,000	500,000	5,000,000	Unlimited
Active experiments	2	25	100	Uncapped
Team members	Unlimited	Unlimited	Unlimited	Unlimited
Bandit algorithms	All included	All included	All included	All included
Event overage rate	—	$0.10 / 1K	$0.06 / 1K	Custom volume
Real-time assignment (sub-100ms)	Included	Included	Included	Included
SDK & API access	Included	Included	Included	Included
Batch event ingestion	Included	Included	Included	Included
Platform features
Analytics dashboard	Included	Included	Included	Included
Funnels & composite experiments	Not included	Included	Included	Included
Advanced analytics & confidence intervals	Not included	Included	Included	Included
Custom subdomain	Not included	Included	Included	Included
Custom domain mapping	Not included	Not included	Included	Included
AI add-on
AI manual generation	—	+$29/mo (25/mo)	25/mo included	Negotiated cap
Extra / Autopilot generation rate	—	$2 / gen	$1.50 / gen	$1 / gen
Generation strategies	—	8 strategies	8 strategies	8 strategies
Performance pattern analysis	Not included	Included	Included	Included
Scheduled Autopilot generation	Not included	Included	Included	Included
Monthly spending cap control	Not included	Included	Included	Included
Support & security
Community support	Included	Included	Included	Included
Email & chat support	Not included	Included	Included	Included
Priority support	Not included	Not included	Included	Included
SSO / SAML	Not included	Not included	Not included	Included
SLA guarantee	—	—	—	99.99%
SOC 2 compliance & audit logs	Not included	Not included	Not included	Included

Notes

All plans include unlimited team members and every bandit algorithm.
Annual billing saves 20% on Pro ($39/mo) and Scale ($159/mo).
Pro and above run unlimited experiments; Starter is capped at 2 active.
AI add-on: $29/mo on Pro unlocks 25 manual generations. Scale includes 25/mo. Enterprise cap is negotiated.
Extra manual generations and all Autopilot generations use your plan's per-generation rate.
14-day free trial on Pro and Scale. No credit card required for Starter.

Frequently asked questions

How does the 20% annual discount work?: Choose annual billing on Pro or Scale and you'll pay the discounted monthly rate ($39 on Pro, $159 on Scale) up front for 12 months. Switch back to monthly anytime at renewal.
What happens when I exceed my plan's events?: Your experiments keep running. On Pro and Scale, additional events are billed at the overage rate ($0.10/1K and $0.06/1K). On Starter, traffic above 10K events is paused until next month or upgrade.
How do AI generations get billed?: Pro's $29/mo AI add-on includes 25 manual generations. Scale includes 25/mo at no extra cost. Anything beyond that — and every Autopilot generation — uses your plan's per-generation rate ($2 on Pro, $1.50 on Scale, $1 on Enterprise). A monthly spending cap prevents surprises.
Can I switch plans?: Yes. Upgrade or downgrade at any time. Charges prorate to the day, and your event quota resets immediately on upgrade.
Is there a free trial?: Pro and Scale include a 14-day free trial — no credit card required. Starter is free forever.
What happens when my free trial ends?: Your trial automatically rolls over to the free Starter plan — no charge, no lock-out. Active experiments above Starter's limits (2 active experiments, 10K events/month) are paused but not deleted, and can be resumed the moment you upgrade. We won't charge you without a card on file.
What payment methods do you accept?: Visa, Mastercard, Amex, and ACH/wire for annual Enterprise contracts.

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Free forever on Starter. No credit card required.

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